Thursday, 17 December 2009

Coursework Evaluation: Target Audience

As obvious as it is, my target audience is directed at Emos and Grungers. They both tend to be male or female but mainly male, between the ages of 15 and 30, mostly students from school or college/university where they also hang out as well as on the streets. Emos are individualists who do not aspire to be a part of the mainstream society and people often think they have an attiude and don't follow rules and authority. They wear mostly black and/or dark themed clothing and listen to heavy metal or harcore/ screamo music. Other than the different taste in music and clothing, they are not all that different from the general public. They tend to spend their money on the numerous metal bands such as “Avenged Sevenfold” and “Alexisonfire”, so the producing companies for these bands may want to advertise their merchandise.

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